Description
Write a Crisis Communication Plan for your chosen scenario that addresses the following:
The Crisis
- ??Identify the crisis and explain why it is an issue. Be sure to identify ALL affected groups (e.g. employees, customers, stakeholders).
- ??Discuss how the damage will be assessed and explain how the damage will be fixed. Provide a rationale for
The Plan
- ??Identify the individuals who will be responsible for communication and explain who needs to receive information about what is happening and why they need to receive information. Provide a rationale for your response.
- ??Provide instructions on how to talk about the crisis with all concerned parties (employees, customers, and stakeholders).
- The Result• Review the crisis and discuss how the crisis could have been prevented. Provide suggestions for preventing a similar crisis in the future. Provide a rationale for your response.