Assignment 3: Company/ Industry Research PLEASE READ INSTRUCTIONS CAREFULLY!

Get perfect grades by consistently using www.assignmentgeeks.org. Place your order and get a quality paper today. Take advantage of our current 20% discount by using the coupon code GET20


Order a Similar Paper Order a Different Paper

Assignment 3: Company/ Industry Research

Begin to conduct research relevant to your course project. For example, you will need to research the industry and the product(s) or service(s) that are currently being offered outside the U.S. by the company you have chosen; and the major competitors that your company will face when it enters the U.S. market.

Prepare a report which identifies the company you have chosen for your course project, and the product(s) or service(s) the company is planning to introduce to the U.S. Describe at least four categories of information you have researched, how you looked for information, and some specific sources of information that you found. Be sure to address ALL of the grading criteria items.

The information you research will form the basis for deciding whether—and to what extent—to adapt your company’s marketing strategy (including the product itself) for the U.S. market.

By Wednesday, July 20, 2016, submit your responses to the appropriate M1: Assignment 3 Dropbox.

Format:
Present your responses in Microsoft Word document format.
Use the following file naming convention:
Name your document as: LastnameFirstInitial_M1_A3.doc.

Reflection:
Think about how your view of the topic changed or was reinforced as a result of the discussion in this assignment. You need not submit this part of the assignment.

Assignment 3 Grading Criteria
Maximum Points
Identified, researched and described the company and product chosen for the course project.
30
Described and explained at least four categories of information researched.
20
Researched macro environmental factors effecting international marketing activities. (such as: cultural, economic, legal/ trade, management/ logistical)
30
Correctly identified marketing issues penetrating the US market.
15
Expressed ideas clearly and effectively in writing and applied APA standards for writing style. Documented all sources of information.
5
Total:
100

"Is this question part of your assignment? We can help"

ORDER NOW

Writerbay.net

Do you need help with this or a different assignment? We offer CONFIDENTIAL, ORIGINAL (Turnitin/LopesWrite/SafeAssign checks), and PRIVATE services using latest (within 5 years) peer-reviewed articles. Kindly click on ORDER NOW to receive an A++ paper from our masters- and PhD writers.

Get a 15% discount on your order using the following coupon code SAVE15


Order a Similar Paper Order a Different Paper