4. What are the key driver assumptions of the firm’s future financial performance? What is Star River’s weighted-average cost of capital (WACC)? What methods did you use to estimate WACC? What are the key assumptions that especially influence WACC?
f. After reading the article on Teaching SWOT and looking at the SWOT Generic strategy chart, which quadrant is FitBit in? (Hint: Turnaround, Aggressive, Defensive or Diversification quadrant)