UNH Uber and the Sharing Economy Case Study

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1. How is the sharing economy characterized? What challenges does this economic model face? Can sharing economies go global? 2. What are Uber’s core competencies? How are they relevant? 3. What is Uber’s expansion strategy? What challenges does Uber face globally? Is its business vulnerable overseas? Why or why not? 4. What are the challenges created by foreign governments? Can Uber overcome the challenges? Should it try to collaborate? If so, how? 5. Due to furious competition from rivals in global markets, should Uber leave these markets and focus only on the US? What are the pros and cons of Uber’s choice? 6. What detailed and specific recommendations would you make to Uber for next steps? What strategies should Uber implement to expand globally? 7. What are the key lessons learned from Uber’s history for strategy development, decision making and execution?


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